Go from idea chaos to confident CEO with a revenue-generating launch plan.

If you’ve been sitting on an idea (or several) and struggling to get it off the ground, this 4-week program will take you from chaos to clarity, and put money in your pocket faster.

The Launch System is a done-with-you program where we refine your offer, nail your messaging, and create a fully mapped launch plan so you can confidently sell your offer without guessing your way through it.

What’s Included (Week by Week):

• Week 1: Clarity & Foundation – Business + brand audit, ideal client clarity, UVP & positioning

• Week 2: Offer Design & Pricing – Build your core offer, package naming, pricing & profitability calculator

• Week 3: Messaging & Content Strategy – Brand messaging guide, content calendar, caption templates

• Week 4: Launch Plan & Roadmap – Step-by-step launch plan, KPIs to track, accountability check-in

Outcome:
You’ll leave with a clear, polished offer, a message that attracts the right clients, and a proven launch plan that shows you what to do every day to generate sales.

From “idea chaos” → “confident CEO with a plan.”
Here’s the detailed framework:

Phase 1: Clarity & Foundation (Week 1)

Deliverables:

• Business + Brand Audit (review of current state)

• Define Ideal Client + Niche Clarity

• Unique Value Proposition & Brand Positioning

Transformation: They finally have clarity on who they serve and what makes them different.

Phase 2: Offer Design & Pricing (Week 2)

Deliverables:

• Build out their Core Offer (deliverables, outcomes, process)

• Package Naming + Tiered Pricing Strategy

• Profitability Calculator (so they know their numbers)

Transformation: You'll have a polished offer that’s priced for profit and feels aligned.

Phase 3: Messaging & Content Strategy (Week 3)

Deliverables:

• Brand Messaging Guide (tagline, elevator pitch, core content pillars)

• 30-Day Content Calendar with Hooks + CTA Examples

• Caption Templates + Hashtag Guide

Transformation: You'll know exactly what to say online to attract the right clients.

Phase 4: Launch Plan & Roadmap (Week 4)

Deliverables:

• 30-Day Launch Roadmap (step-by-step rollout plan)

• Metrics + KPIs to track success

• Support + Accountability Check-in

Transformation: You'll leave with a crystal-clear plan to execute and start generating revenue.

Most entrepreneurs spend months spinning their wheels, losing thousands in opportunity cost. This program saves you time, energy, and money; setting you up to earn more, faster.

📊 Comparison Chart for CEO Initiative